Try DiversityCatch for free

Start making data-driven decisions on diversity

All you need to do is upload a video or audio file from your favorite TV show, your new youtube video, a podcast you are working on. Or whatever audio- or video-based content you need to make sure represents your desired target groups.

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How it works
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This free trial provides a glimpse of the AI-powered capabilities behind DiversityCatch. Read more about the full features and services of MediaCatch, that powers this tool

Gain insights through three straightforward steps

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Screen Presence

Understand the gender and age of those on screen

Our proprietary AI algorithm can identify all faces in video and estimate gender, age and origin of the faces. We are transparent with our customers regarding how our algorithms works.

Accuracy measures:

  • Gender identification: 98%
  • Age identification: +/- 4 years
  • Origin identifications: 'caucassian/non-caucassian': 90%
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Voice Analysis

Who's dominating the conversation - males or females?

Our proprietary AI algorithm can identify all voices in audio and estimate age and gender of the speakers. On top of that we analyze everything they talk about and uses Natural Language Processing to determine the topics, so you know if the representation in topics are skewed. We are transparent with our customers regarding how our algorithms works.

Accuracy measures:

  • Gender in audio 99%
  • Topics in audio 95%
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Topic Recognition

Discover the subjects of the discussions

Topic recognition is available only in the paid version. The premium version also encompasses the ethnicity of individuals on-screen and can be customized to meet your local KPIs.

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Go further

Get insights from your digital communication to achieve your ESG goals

  • See the performance across all channels in relation to gender, age and origin
  • Get insights from every single piece of content on social media
  • Find the challenges on your website - and get the tool to correct them
  • Benchmark your own performance against your industry across social media and websites
  • Receive recommendations you can work on
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Competitive edge

Benchmark yourself against your competitors and market

The industry benchmark is made up against a panel of companies from your own industry in your own country.

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Reports

Get a reality check and get all the answers

Report monthly, yearly or live with all the insights to:

  • Check if your communication are as diverse as the rest of your company
  • Get to know if you are underperforming compared to business like yours
  • Make sure your online presence behaves the way you want it to, in order to best reflect your business
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Try DiversityCatch for free

Start making data-driven decisions on diversity